Here is a glimpse into the heart of an unscrupulous art buyer.
I don’t use the word ‘unscrupulous’ lightly. He may defend himself by saying he merely pays what these artists ask, and in a free market parties may enter into contractual agreements and it’s no one else’s business—but a buyer who treats his suppliers with such disrespect is in the market for the short-term while leaving behind long-term damage for the rest of us. It’s difficult for a working illustrator to demand reality-based prices when there’s always someone who’ll do the same job for next-to-nothing. And it’s difficult for ethical art buyers not to be tarred by this guy’s brush.
Artists! please, please join the Graphic Artists Guild or at least get a copy of their Pricing & Ethical Guidelines handbook. If you don’t know how to calculate how much your time is worth, or how to estimate a project, you’ll inevitably fall prey to people like this guy.
Parents: the main linked article can be read by kids, but there may be language issues in the comments section.